FML Blog


07 Apr 16 0

In the eighth edition of the recurring interview series, "In Touch with Innovation", the Future Media Lab. team talks to Toni Hopponen, Co-Founder and CEO of Flockler – a publishing platform with a social twist.

18 Mar 16 0

In this week's news round-up, Filip looks how new formats can boost engagement, why are publishers going native and pure digital,how Swedish publishers tackle adblocking and how will journalism look in the future

19 Feb 16 0

In this week's news round-up, Filip looks how publishers cooperate to tackle adblocking, how Time Inc. and BuzzFeed see data and if messaging apps are the future of news

12 Mar 14 0

The Future Media Lab. talks to Audra Martin, Vice President Digital Advertising at the Economist, to discuss how social media impacts advertising strategies, the need to extend the relationship between the publisher and reader to online social spaces and how the continued rise of mobile alters consumers' expectations and behaviours.