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EDAA rolls out pan-European consumer education campaign on OBA

The European Interactive Digital Advertising Alliance (EDAA) has launched the first phase of its pan-European consumer awareness campaign today in the UK – with the aim of providing information about online behavioural advertising (OBA), or interest based advertising, to empower internet users across Europe.

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EMMA's UK member, PPA, wins overall FIPP Research Award

The UK’s Professional Publishers Association, PPA,which is one of EMMA's members, has won the overall prize at FIPP’s Research Awards. In a ceremony that took place in Barcelona, Spain, on 23 May, the entry, ‘Magonomics’, won the award for Best Research by a National Association, and the judges felt that the study should also be the Overall Winner.

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EMMA welcomes new Chairman of Corporate Advisory Group

The European Magazine Media Association, EMMA, welcomes the new Chairman of EMMA’s Corporate Advisory Group (CAG), Dr. Thilo von Trott (photo), Head of Public Affairs at Gruner + Jahr  in Germany.

Press releases

Future Media Lab. conference "Understanding Disruption and how it Drives Innovation in the Media Sector" 23 April 2013, Brussels | Photo Gallery

On 23 April, the Future Media Lab. organized the conference "Understanding Disruption and how it Drives Innovation in the Media Sector" at the Representation of the Free State of Bavaria in Brussels, Belgium. This event brought together approximately 150 media experts, EU policy makers and key stakeholders to work on a vision of the future media landscape in 2050 and discuss the political aspects of this outlook.